Remove the beef from your refrigerator around 1 hour before cooking.
Preheat your oven to 425℉. Add the rub ingredients to a small bowl and stir to combine.
Lightly coat the meat with olive oil, then rub the seasoning all over the meat. Place the meat on a rack in a roasting pan and place it in the oven.
Roast for 15 minutes, then reduce the heat to 325℉ and continue roasting for around 1½ hours until the internal temperature reaches 130℉ or 140℉ for medium.
Transfer the meat to a cutting board and tent with foil. Let the meat rest for 20-30 minutes before slicing.
Notes
Slicing the meat thin and across the grain will help produce a more tender result.
Store leftovers in an airtight container and refrigerate for up to 4 days.
To reheat, place the leftovers in a baking dish and cover with foil. Heat in a 300℉ oven for 10 minutes or until warmed through.